In order to develop distinctive data-driven and innovative solutions for companies throughout the Middle East and North Africa (MENA), Mastercard and ZainTech, the one-stop digital solutions hub of the Zain Group, have signed a memorandum of understanding (MoU). The collaboration will aid clients in streamlining their operations, increasing productivity and reducing costs.
The regional teams at ZainTech and Zain B2B are revolutionising day-to-day operations by streamlining their digital transformation process and making it easier and more smooth than ever. The business provides cutting-edge data solutions that enable digital and data-driven decision-making to help clients accomplish their corporate objectives and spur growth.
The CEO of ZainTech, Andrew Hanna, commented on the partnership with Mastercard by stating that the advantages of advanced data to productivity, safety, and cost-savings are revolutionizing company operations. Our enterprise clients will directly profit from the creation of novel data solutions that will be catalyzed by our cooperation with Mastercard.
“Artificial intelligence has become an essential component of building cutting-edge solutions that use data to deliver added value to end-users,” said Amnah Ajmal, Executive Vice President, Market Development, Eastern Europe, Middle East, and Africa, at Mastercard. We are thrilled to help ZainTech, a prominent regional provider of digital solutions, boost its value proposition.
Big data analytics are being used more frequently in the MENA region, which is changing business and industrial operations. The Middle East is anticipated to gain from about 2% of these advantages, or about US$320 billion, by 2030, according to advisory firm PwC. By that time, AI’s potential contribution to the world economy would have reached over US$16 trillion.
The MENA region will adopt sophisticated analytics, AI, and machine learning more quickly thanks to ZainTech’s partnership with Mastercard.
Source: traveldailymedia